UNCommon common sense
Early in 2019, HPE made an agreement with Nutanix to port Nutanix software onto the HPE Proliant and Apollo server families. At the time, pundits were both intrigued by this partnership, and based on their leanings, either felt HPE or Nutanix had to do this move out of desperation. Neither had to do the deal, and the pundits completely missed the point.
For Nutanix, the partnership makes great business sense, as Proliant is the most successful X86 platform in the market. Users of Proliant are very loyal to the hardware platform, and they pretty much feel HPE's own HCI offering (Simplivity) was weak. Both of these points are true. With the Nutanix-HPE partnership, users could now use their favorite Proliants with Nutanix's software. Truly, a winning combination for them. And for Nutanix, they potentially get access to the huge Proliant install base.
By the way, to purchase this combination, you can only do so through Nutanix's partners, like Roundstone Solutions.
So, why would HPE agree to such a deal, especially since they also sell Simplivity? Well, to begin with, Simplivity isn't selling well, and HPE needs a solid HCI offering. HPE's primary competition is Dell/EMC/VMware, and they were kicking HPE's butt with their vxRail offering. So, HPE needed a better offering than Simplivity. Plus every time Nutanix sold their NX platform, HPE got nothing. Oh yeah, everything time HPE sold a Proliant, VMware got paid for ESXi licenses...more than HPE got for the server!
What HPE needed was a way to stop monies flowing from their sales to VMware. Enter Nutanix and their built-in hypervisor, AHV. AHV is disintermediating VMware's ESXi to being just a feature that no one should have to pay for. This gives HPE a way to not only sell more servers, but also to take money out of VMware's pockets. A smart strategic move for HPE.
Sound like we know what we're talking about? Good, because we do. You should give us a call to talk about how we can help you get Nutanix on HPE. Seriously.
This post is intended to be a bit strong, because I'm noticing folks are being ultra cautious about things that they don't need to be.
Let me start by asking how long it took for the majority of us to purchase an iPhone? I would bet that within 3 years of the iPhone becoming available (it was first available in the middle of 2007, so this would make it mid-2010) you had one. And you loved it. You loved it because it combined many things that you previously had to manage separately, and it was just....EASIER. It had a color screen, took great pictures, was easy to use for email, made phone calls, surfed the web, and it even held all of your music. It was disruptive of the rest of the market.
You noticed it, and you went towards it. Remember? You forgot all about the flip phone you had, the Blackberry device, the Nokias, Motorolas, etc. And you're never going back.
Which brings me to the concept of hyper-converged infrastructure. Why haven't you made the move yet? It's been out and has been being used successfully for over 8 years. Nutanix pioneered the platform, and despite having the best performing platform in the business, the market penetration of HCI is less than 10% in Northern CA. What's up with that?
The Nutanix platform, like the iPhone, combines many different aspects of IT infrastructure that previously you had to manage yourselves, like servers, storage, virtualization, and networking. You used to have to figure out how to make them all work together...not anymore. So, what the hell are you waiting for? HCI IS EASIER AND LESS EXPENSIVE!
Part of your reluctance to change is based on the way legacy vendors (HPE, Dell, Cisco, etc....you know, the usual suspects) have made you think...that Nutanix is too risky for you. Actually, it's too risky for them, because their gravy train ends the moment you deploy Nutanix. Gone are the high cost systems, separate software for everything, high priced experts that focus on maintaining infrastructure instead of innovation. I mean, c'mon...why the heck would you continue to keep shoveling money at the legacy vendors when you could spend a fraction of that with Nutanix for more everything?
Look, we can help make it easy. We'll show you how to do it. We'll give you the financial justification that will blow your CFO away. We'll make your IT teams happier and more valuable by moving them away from spending 80% on maintenance to 80% on innovation. Don't believe us? We're happy to share many reference customers with you so you can see how it's gone for them. And how it can go for you.
Frankly, the riskiest place for an IT professional right now is in the legacy infrastructure environment, because once it goes HCI, it's not coming back. Time to get yourself and your company into the future with HCI from Nutanix., or be left behind.